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KitchenAid Mixer Turns 90: We Love Ya, You Old Broad

Categories: Shopping, Design, etc, News & Trends

kitchenaid mixer

To celebrate its 90th birthday, the KitchenAid is available in candy apple red. Photo: KitchenAid



Happy birthday, KitchenAid mixer -- You look fabulous for 90! The brand is marking its 90th anniversary with a special edition of the historic stand mixer in candy apple red. As a tribute to earlier models, the new 5-quart Artisan® Series stand mixer includes a clear glass bowl in place of the stainless steel bowl currently provided, along with a 90th anniversary insignia on the mixer's trim band.

The idea for the KitchenAid standing mixer was born back in 1908 by Herbert Johnston, an engineer and later president of the Hobart Manufacturing Company. He wished that bakers had an easier and more sanitary way of mixing than the traditional iron spoon.

Johnston developed an 80-quart mixer, which was then ordered in bulk by the United States Navy. After World War I, the first home stand mixer was born. Based on the commercial model, the "Model H-5" was the first in a long line of standing mixers. The mixer got its name from one single homeowner who exclaimed, "I don't care what you call it, but I know it's the best kitchen aid I have ever had!" The KitchenAid H-5 rolled off the assembly line at the rate of four per day and was priced at $189.50 -- quite expensive for its time.

Women sold the units just like they do Tupperware or Avon today. They had mixing parties where they would demonstrate how the mixer worked to an audience of other housewives. Over the next 75 or so years, KitchenAid created lighter, more portable mixers with a slew of attachments. In the 1950s, KitchenAid introduced their signature line of colors, including Petal Pink, Sunny Yellow, Island Green, Satin Chrome and Antique Copper. In honor of the small appliance's 90th bday, let's take a look at some of the KitchenAid models over the years.
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Still Mixing After All These Years

    The first household mixer was called the H-5, and it's clear that it was derived from a commercial mixer. The industrial look has softened over the years while still maintaining its functionality and lightweight design.

    KitchenAid

    Attachments for the Model H, including a wire whip, flat beater, pastry knife and dough hook. They look like they're ready to mix some serious dough!

    KitchenAid

    The standing mixer sure has changed its look over the years. From top left, clockwise: the 1927 Model G, the 1930 Model F, the K3 Model from 1939, the K-4 from 1939, and the 4C from 1961.

    KitchenAid

    Other models of the KitchenAid mixer include, from top left clockwise, the 1932 Model A (Kaidette), a 1932 Model R, a black 4C from the 1960s and a model K. I suppose after 90 years, you're permitted to change your look a few times!

    KitchenAid

    To celebrate its 90th birthday, KitchenAid has released a beautiful anniversary-edition stand mixer in candy apple red. How shiny!

    KitchenAid

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