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Sleeping dudes + Martha + bullhorn... oh boy. Photo: Macy's
Here at ShelterPop, we love Martha Stewart: We're gaga for her Encyclopedia of Sewing and Fabric Crafts, we want a made-to-order kitchen just like hers, we even support her less domestic pursuits like pole dancing and brownie-baking with Snoop Dogg. Her latest promo video for Macy's really got a laugh out of your ShelterPop editors.
Macy's sent Our Lady of Cleanliness to makeover a typical frathouse as part of their mockumentary-style Fashion Intervention campaign. (They also sent Donald Trump to "makeover" a bake sale.) She's greeted with an unenthusiastic "You're here because?..." and immediately starts criticizing, asking, "Is that cheese or post-its?" (The answer: A mixture of both.) Martha looks far from delighted, and the frat boys don't look too happy either.
But since hardly anyone can resist Martha's charm (and as it turns out, free furniture) the guys make Marty one of their own, complete with secret handshakes. When they arrive at Macy's and one drops a plate, Martha doesn't even scold him. She receives the same kindness after spilling a big container of spices on the shelves and looking mortified. "It's OK," he says soothingly. "It's your store." One guy is so overcome by all the fresh bedding and kitchenware he bares his soul, singing "Martha, I love you, you smell so nice."
Not to say that she's totally accepted: Her joke about baking brownies falls a bit flat and when she suggests that one guy uses the panel stripe throw to wrap himself in when he's naked, his frat brother whispers "Weird!" under his breath. He's right. We don't want Martha to advise us on any matters of nakedness either. But we kind of love her willingness to not take herself too seriously -- specially when she's so out of her element.
Take a peek, this little video will really hit home for anyone who's ever tried to improve living conditions for their little brother/cousin/son or let's be honest here, boyfriend. Plus, we'd love to hear what you think: Did you laugh? Cringe? Do you want to go shop Martha at Macy's? Or does it just make you want to go to sleep and hope you'll be woken up by Martha's bullhorn? Tell us!
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Reader comments (Page 1 of 1)
i'd go for the airhorn thing. she can hide in my closet anytime. bur she'd have to share the dust and cobwebs in there too with whatever i living in it.
ReplyI applied for a job with Martha Stewart almost 20 years ago. She, her business associates, nor anyone at her company had the courtesy to even call me and say, "No, thank you".
That's a shame. I'm excellent with numbers. Maybe I could have kept her out of jail.
Absolutely hilarious!
ReplyLove Martha's healthy wit and intelligence. And, of
course her total perfectionism...
If you want to really crack up, ck her out w/ Borat
making a bed...
one of the funniest videos ever...
If Matha is into cleaning pig styes, my daughter in law lives in KY
ReplyBesides being a great homemaker guru, Martha does possess wit and humor! Enjoyable to watch the video!
ReplyMy God has she aged. When did she get those gigantic michelle obama hips ?
ReplyHilarious, I laughed. I Love everything that Martha does.
ReplyHellooooooooooooo the woman is going to be 70. She looks great and whatever you want to say about her she is an ICON who changed how women look at entertaining and nest building- the woman is AMAZING SO shut your piehole. This video is soooooooooooo great!!!!
ReplyLMAO...(hides Martha in the closet...). Martha, you are such a great sport!
ReplyWhy do I get the feeling this frat house will be a mess again as soon as Martha and the cameras go away? --- LOL
ReplyI agree with with David. I raised 4 boys.
Martha has the best sense of humor. She is such a good sport.
ReplySeriously? She's going to be *70* ?! Wow.......I think she looks great, I hope I look as good at that age. I like Martha, and yet I don't.........she's so uptight that you couldn't pull a needle out of her butt with a tractor, she seriously needs to lighten up. When she's in her "snobby Hamptons" mode, I don't care for her...yet I can't help but admire her for her dig-your-heels-in attitude/success. I like it when she lets her guard down and acts somewhat human and cuts up - for some reason I can't help feeling a little sorry for her, that she thinks she has to be so perfect all of the time. I wouldn't like her to decorate my home, personally...her taste and mine are like oil and water, mostly. I don't like modern, contemporary, artsy-fartsy style. I'm strictly "homespun country". Kind of like Quaker/Shaker meets Appalacia...lol. I'm in agreement with the one poster, who is taking bets on how long the boys will keep it like that..........=0)..............
ReplyjjThe video was great! I'm her age and "with it". She's a great sport and anyone thinking she's up tight doesn't recognize class when they see it. She's reserved and intelligent...brava Martha!
Truly funny and witty! I love Martha when she doesn't take herself too seriously!
ReplyI can't stand her.
Reply